Case Study / Action

Cultural Olympiad Programme

Client:   London Borough of Bexley

For the London Borough of Bexley, Hybrid commissioned a wide range of artists for the Cultural Olympiad programme including Janetka Platun, Parrabbola, Seiwa Cunningham, Anna Rootes, Haccamorai and Emily Tracy. Commissions were  site specific, digital media, visual and performing arts and an extensive programme of participatory arts workshops.

The participatory arts workshops reached vulnerable communities who may not otherwise have engaged with the London 2012 Olympics. We worked with GLA to programme a bespoke ‘Showtime’ package in the borough. We worked with young people to report on the Olympic Torch Relay using Facebook and Twitter. The young people conducted interviews and uploaded short films and sound recordings produced on their phones. The Marketing and Comms reached across the borough achieving audiences of over 100, 000.

Hybrid Consulting – Showtime

Other related projects

Hybrid Consulting