Arts Festival

Produced a large scale festival in just 3.5 weeks, delivered on time and within budget. Employed 21 artists who worked in 7 venues, delivering a successful marketing campaign reaching over 1, 500 children from a wide range of backgrounds in socially deprived areas.  Children and parents were freely able to participate in art as diverse as tabla playing, textiles/3d, silk printing, mehndi, drama, beat-boxing vjing and djing.

Happiness, Social Responsibility and Diversity

Delivery of a high quality programme of activity from project development to realisation. Facilitated five artists’ commissions with Walsall New Art Gallery; The National Trust; Shire Hall, Stafford and Multistory, Sandwell.  The programme developed out of research that Hybrid had delivered. Produced a series of events for those crossing the arts, community and business sectors, audiences of between 60 and 120 with all events fully subscribed. Speakers included Ed Vaizey, MP, Mel Larsen, Consultant, Professor Andy Miah, Arts Council England and gallery and museums staff. Organisations benefited from access to shared critical thinking and new artists engagement. The BST marketing and communications campaign resulted in national, regional and specialist radio, on-line and print presence.  The programme included a comprehensive evaluation with tracking to clearly identify artist’s development.

Community based pilot events

Stakeholder engagement, pilot testing and recommendations for Westminster City Council. The work contributed towards the regeneration of the Church Street area, NW8 and shaped Westminster City Council’s Social Enterprise Strategy and five year action plan.

Creative Barking and Dagenham

For Creative Barking and Dagenham, Hybrid managed an extensive commissioning programme that included Create London’s mural project, by artist Chad McCail, People’s Palace Projects outdoor photography commission by Brazil based Adriano Rodrigues and digital artist, Gary Stewart and Harold Smyka’s market place based contemporary arts. The commissions connected people to places, encouraged new audiences to areas less associated with innovative arts practice. Hybrid contracted the commissioned artists, managed the finances, with an overall budget of £1 million.

Programme Delivery

Partnerships are an essential part of our work. In producing a development programme for Birmingham City Council, we worked with staff across the third sector and local government departments. Collectively, we analysed the effectiveness of existing programmes, considered service redesign, piloted new models for service delivery and assessed their effectiveness with young people. The research framework and performance management approach was achieved through action research, ensuring buy in from the outset. The programme operated on the basis that insights/ ‘bright spots’ are best identified when gathered from service users/ delivery agents. The findings that emerged have been embedded.

Inhabit / arTea rooms

Hybrid successfully delivered a programme of arTea rooms in five empty spaces across Birmingham. The aim was to revitalise local high streets and explore how co-production and the transfer of community/ social assets might support this aim. Hybrid negotiated contracts and agreed use of spaces with commercial, community and small traders. We worked in partnership with neighbourhood fora, local community groups and delivered a cross section of services with youth groups, artists and places of worship. We recruited over 30 artists who delivered 16 new commissions, ran regular workshops over 400 days, which were attended by almost 2500 people, many of whom hadn’t previously participated in arts activity.

We produced the Marketing and Communications Campaign for Inhabit, as a result of carefully targeting journalists and identifying the right story, the initiative was featured on national TV, in national newspapers and radio programmes such as Woman’s Hour, BBC Breakfast TV and The Guardian. We successfully generated a strong web presence through social media and blogs, writing by commissioned artists generated considerable online interest.

Epistolary Report

To reflect the complexity of the terrain, Hybrid delivered Arts Council England’s first epistolary report. This forward thinking paper on the theme of ‘Identity, Aesthetics and Ethnicity’ informed national and international critical debates on the subject. It drew together qualitative research involving focus groups and one to one interviews with individuals from across England. Dissemination of the report included a filmed discussion with Bonnie Greer and Gus John and a ‘question time’ style launch with Baroness Professor Lola Young.

Action Research

For Arts Council England West Midlands, Hybrid delivered a programme of action research, mapping the African, Caribbean and Asian Visual Arts Sector and consulting with a wide range of stakeholders. The action research led approach included intensive mentoring/ coaching for five artists, identifying specific projects to explore avenues for success alongside key challenges. The strength of the report and its findings encouraged ACE to commission Hybrid to develop and deliver British Summertime (through managed funds of over £50k). The programme was carefully evaluated and demonstrated strong learning outputs and outcomes.

Shining Stars Social Entrepreneurship and place-based change

For UnLtd’s Research Findings Series, Hybrid edited the ‘Shining Stars’ Report.  Originally not intended for publication, the reframed report drew out learning, key principles and restructured the findings in an accessible, easy to read, format. The Star People programme represented a new approach to place-based working, supporting social entrepreneurs to develop solutions to need in the places that people lived, worked and volunteered. The paper revealed how and in what ways, social entrepreneurs’ actions and behaviours affected the places that they operated in. The report can now be downloaded from UnLtd’s website at

https://unltd.org.uk/2014/10/31/findings-9-star-people-social-entrepreneurship-and-place-based-change/

Longitudinal Evaluation 

The evaluation framework was built in from the outset and delivered both a formative and summative evaluation. The delivery team took the first, second and final reports, with recommendations, forward. The National Trust’s HLF adviser recommended the evaluation model produced to other HLF/ National Trust properties and projects. The evaluation framework considered both internal and external data and impact.